Automotive
TNS has been a world leading consumer automotive research company for over 40 years.
Comprehensive Insights
We deliver insights into every phase of the automotive marketing cycle. Today, our client list includes every global, top ten automotive manufacturer.
Meeting Your Needs
Living and breathing automotive, our experts know and understand the markets, strategic business challenges and decision implications of the industry. Our automotive industry research portfolio caters to all our clients’ market information needs throughout the product life cycle.
Range of Services
We provide a full array of market research services to ensure in depth understanding of your automotive customers including:
- concept tests and car clinics
- product testing
- market segmentation and positioning
- new car and van buyer surveys
- product quality monitoring
- sales promotion tracking
- brand and advertising tracking
- corporate image studies
- dealer attractiveness
- satisfaction and commitment studies
